We love sharing new brands with our readers. We think you’ll like this emerging one coming out of Paris as they define themselves on performance delivery that is stylish and effective across all disciplines. Inspired by historical techniques yet resolutely modern and contemporary in its approach; EQUICO is a brand and digital platform dedicated to equine design for horses and riders, and those inspired by the equestrian world whether an onlooker or a participant. The world of horses and equestrian sports is the inspiration while partnering with the best brands and artisans in the equestrian space to provide you with contemporary, and luxury equestrian products for riders and horses. They also create and select design and lifestyle “art de vivre équestre” products for those inspired and influenced by the equestrian world.
Based in Paris France, this exclusive brand is designed in an area of rich equestrian patrimony close to the Marly forest where Louis XIV and the Kings of France rode their horses, and Versailles future centre of the equestrian Olympics. EQUICO ® is advised by professionals in the horse riding sector regarding the creation and evolution of its riding products. The co-founder of the company is an owner of a “selle-française” sport-horse, descendant of the renowned American thoroughbred race horse Sir Ivor ( winner of the Epsom Derby, Grand Criterium, National Stakes, 2000 Guineas, Champion Stakes and the Washington D.C. International ), a member of the FFE ( Féderation Française d’ Equitation ) holding a Galop ® 7. The marketing director, design co-ordinator and product developer of EQUICO have long-term professional experience within the international luxury fashion business, combining the two worlds of equitation and luxury.
The first ” Après équitation”available on site including other handcrafted products custom-made by French artisans and saddlers. The collections, created to order or available in small quantities, conform to EQUICO’s vision of supporting sustainability and providing unique, and quality products. Enveloping all disciplines, EQUICO shares no boundaries in it’s drive to deliver well defined collections of style and performance. We look forward to watching this brand grow and expand in our community. Definitely one to keep an eye out for.